How to Get Backlinks for a New AI Tool
The strongest links for a young AI product usually come from relevant launch assets, useful resources, and credible mentions, not random packages of links.
For new AI startups, the first backlinks should be relevant, indexable, and tied to real product visibility. A backlink is more useful when it sits inside a page that someone might actually browse, cite, or share.
That makes directories, review articles, comparison pages, and launch resources much more useful than low-quality bulk link offers.
The First Link Sources to Prioritize
- Relevant AI directories with public listing pages
- Founder resources that collect launch destinations
- Review pages covering your product category
- Comparison pages where your product solves a clear job
- Community posts that can reference a neutral product profile page
Why Directory Links Matter Early
- They are often the easiest relevant referring domains to secure
- They help search engines connect your brand with your product category
- They support later outreach because you can point people to a short listing page
- They give early social proof for users and partners
What to Avoid
- Buying unrelated links in bulk
- Exchanging links with random sites that share no audience overlap
- Publishing thin guest posts on low-trust blogs just to force a backlink
- Measuring success only by raw DR without checking if the links are relevant or indexed
A Better Backlink Stack
- One directory listing
- One founder story or launch post
- One review or category page
- One reusable badge or mention on your own site
- One outreach sequence pointing people to those assets